Video: Product Owner In a Nutshell

Video: Product Owner In a Nutshell

Today’s Product Owner Wednesday increment brings the first video. Since we know that we all resonate with different types of content (video, text, audio, sensory, etc.) we wanted to share with you one of our favorites.

We thank Henrik Kniberg for creating this video way back in October, 2012. Although some of the terminology in the video is dated, the concepts are spot on.

If you only have 15 minutes to make an impression on your team or your Leadership team on how to properly leverage agile, start here!

Have a question or an idea you would like addressed in a future edition of POW? Please send them to

Have a valuable week!

Video: Product Owner In a Nutshell

Product Owner Wednesday (POW): In this series we aim to share quick, yet meaningful nuggets focused on the Product Owner in an organization practicing agile. In addition to providing ideas to the Product Owner, we encourage Leaders responsible for organizational transformation and Scrum Master to read this too in order to support their Product Owners.

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Thomas (Tom) Auld is the Founder and Product Owner of Auld Consulting LLC and Auld Real Estate. Feel free to connect with him on LinkedIn or email him at You can find previous articles here and subscribe for future updates here.

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